Search results (75 articles found)

Digital

How Have KOLs & Brands Responded to Coronavirus?

COVID-19 | China | Influencers | KOLs | Social Media
Campaigns

Why Brands Should Forget About Direct Returns of Investment When It Comes to KOLs

Beauty | China | Influencers | Opinions
Digital

How Luxury Goods Are Selling Out on WeChat with the Help of KOLs

China | Influencers | Social Media
Digital

10 KOL Marketing Trends in China for 2020

China | Generation Z | Influencers | KOLs | Social Media
Digital

The Highs and Lows of Working with Key Opinion Leaders

Influencers | Social Media
Digital

WeChat Mini-Programs Revolutionize KOL Sales Campaigns

China | Social Media
Digital

From Live-Streaming to VR, Brands Capture Attention of China’s Digital Fashionistas

China | Influencers
Events

Top Takeaways From The Luxury Society Keynote 2018 In Shanghai

Influencers | Keynote | Millennials
Digital

Chinese Social Media in 2017: What You Need to Know

China | Reports | Social Media
Digital

Lower Tier Cities Biggest Driver of China Ecommerce Growth

China | Reports
Digital

The Red Luxury Index: Power of Community

RED | Reports | Social Media
Retail

How to Use New Retail Online-to-Offline Marketing with China Influencers

China | Generation Z | Influencers
Events

[Video] Fireside Interview: Turning A Personal Brand Into A Profitable Business

China | Keynote
Events

[Video] LS Keynote 2019: New Platforms, New Opportunities

Influencers | KOLs | Keynote | Omnichannel | Shanghai | Social Media
Retail

How Alibaba Generated $38.4 Billion On "Singles' Day" 2019

China | E-commerce | Marketplaces
Events

Chinese Influencers Are Making Watch Fairs Cool Again, Here’s How

China | Influencers | Watches
Consumers

Swimwear, The Dark Horse on China’s Retail Scene

China | Feminism | Swimwear
Events

[Video] LS Keynote Shanghai 2020: Translating Content into Conversions

Generation Z | Influencers | Keynote | Social Media
Digital

E-Commerce Content Marketing: A 2020 China Trend

China | E-commerce | Livestreaming | Social Media
Digital

Why Brands Should Not Overlook Bilibili to Target China's Gen-Z

China | Data | Generation Z